Strategy Is Not Just a Plan
Strategy should create competitive advantage by solving problems for chosen customer segments.
Strategy is not simply a plan or your financial goals. It describes where you plan to compete and how you intend to win. As Strategy Coach, I guide organizations from strategy to results by connecting strategic, tactical, and operational levels.
The Strategy Loop
“An organisation’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.” – Jack Welch, former CEO of GM
I help you develop an organisational cadence to review and adjust strategic options regularly. This maintains momentum and adaptability, allowing your company to respond proactively to emerging challenges and opportunities.
Strategy Workshops
Strategic Focus
Every organisation needs a strategic focus for the next 12-18 months to channel efforts in the same direction and ensuring team alignment.
Alignment
I help leadership reassess strategic opportunities, trends, and customer needs to define focus areas in a dynamic business landscape.
Strategy Frameworks
Playing to Win
Strategic choices that create competitive advantage
Wardley Maps
Visual representation of business landscape evolution
North Star Metric
Single metric that captures core value delivery
Business Model
Holistic view of operations and value creation
Vision & Purpose Workshops
Unlock your team’s full potential by defining a clear and inspiring vision that acts as a guiding star for all your initiatives, fostering ownership and commitment throughout your organization.
Narrative Organisation Development
Storytelling
Craft compelling narratives that inspire action
Hero’s Journey
Structure transformation through experience
From Strategy to Results
Strategic Focus
Define where to play and how to win
Set OKRs
Translate strategy into outcomes
Learn & Adapt
Review, and adapt continuously
Ready to Transform Your Strategy?
As your Strategy Coach, I guide organizations from strategic vision to measurable results by connecting all levels of your business and fostering alignment around shared objectives.
Cansel Sörgens 